Will Apple’s Push of Safari with iTunes Cut into Mozilla’s Google Money?

Posted by Hassan Alsheikh in Articles

When you update iTunes, Apple pushes their Safari browser to you.  It’s not all that surprising that they’d want to do this, considering they now have Safari for Windows, and pretty much told everyone that they’d be doing it.  But nevertheless, the move seems to have ruffled a few feathers, particularly those at Mozilla.  But why do they care, and how is it any different from what any other software company does? What it all comes down to is money .  You know, the root...

When you update iTunes, Apple pushes their Safari browser to you.  It’s not all that surprising that they’d want to do this, considering they now have Safari for Windows, and pretty much told everyone that they’d be doing it.  But nevertheless, the move seems to have ruffled a few feathers, particularly those at Mozilla.  But why do they care, and how is it any different from what any other software company does? What it all comes down to is money .  You know, the root of all evil and cause of countless fights.  In this case, Mozilla, who has captured a significant share of the browser world, gets a lot of money from Google, who pays to be the top search engine in their browser.  A little search box in the top right corner of the Mozilla Firefox browser features Google as its main search engine.  Mozilla didn’t just decide that Google was the coolest kid on the block, and made them number 1 out of the kindness of their hearts – Google pays for this privilege.  The more people who get Firefox, and the more people who conduct searches on Google through Firefox, the more kickbacks Mozilla receives. If Apple jumps into the game, and starts pushing their browser to iTunes users, it is feasible that they too could capture a decent market share.  But their gain would be Mozilla’s loss.

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Will Apple’s Push of Safari with iTunes Cut into Mozilla’s Google Money?

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